Kiyonna

Posted by on Sep 19, 2012 in See and Know Our Store Brands | 0 comments

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Kiyonna

Kiyonna Clothing-An Introduction

By Kristen Otto

 

Kiyonna clothing features sizes 10-32 with the curvaceous woman in mind. Fashion forward dresses and separates from casual to career to special occasion keep small boutiques inventories bursting with unique styles not found in any chain store across the country. The quality fabrics, construction and fit is rarely seen in the plus size market, putting Kiyonna clothing on Fit For A Queen’s top rated sellers list for over two years.

Proudly “Made In USA”, this line was started in 1996, by Kim Khanbeigi, the passionate Founder and CEO of Kiyonna. She embarked on a mission to give the fashion industry something they have never seen, sophisticated, figure flattering, fashion forward, plus size clothing.

When Khanbeigi first started out she did her own market research, standing in front of plus size retailers in the mall and asking the women who shopped there two questions: Where do you shop? And Where would you like to shop? Getting a lot of feedback from the surveys, she realized that the chain and department stores had a monopoly on the plus size market forcing younger women to shop at the exact same stores as their Mothers and Grandmothers. She’d heard of Mom jeans, but Grandma Jeans?

Sixteen years later, the Kiyonna clothing label has been wildly successful, being featured in every major fashion magazine including US Weekly and Oprah’s, “O” magazine.

“We’re in business still, after all these years, because we’ve always sold a feeling,
not a product. I’ve always believed in the idea that curvy women deserved to look and
feel stylish and amazing. Why not?” states Kim Khanbeigi.

 

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